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Picking the Brain: An Interview with Joshua Hoffine

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Earlier this week, iHorror did an artist profile on Joshua Hoffine: a horror photography pioneer. I got the opportunity to pick his brain and discuss childhood fears, what lies ahead and his favorite scary movie. If you are interested in learning a little about Joshua Hoffine and his work and background first, check out his artist profile here.

Joshua Hoffine

Image credit: joshuahoffine.wordpress.com

DD: Hi Joshua, thank you for talking with me. We have to know, what got you started in horror photography?

Joshua Hoffine: I grew up watching Horror movies and reading Stephen King. The horror genre is close to my heart.

When I became a photographer, I noticed that there was no “horror photography.” Horror movies, yes- horror novels, comics, TV shows, video games, illustrators, and bands- but where were the horror photographers?

Joel Peter Witkin stands as an important precedent. His photographs are definitely disturbing, but he would probably not embrace the label of horror, nor did he specifically deal with the iconography or tropes of the genre.

I wanted to become, specifically, a “Horror Photographer”.

I embarked on my project in 2003. The country was still gripped in a post 9/11 culture of fear. The psychology of fear struck me as a potentially important subject to explore with my photography.

I had also recently left Hallmark Cards to work full-time from home and spend more time with my young daughters.  I was present when they grappled with the same childhood fears I had experienced. This realization- that certain fears are universal- is really what triggered the project. That and the availability of my young daughters as actors.

I loved the narrative photography of Cindy Sherman and Gregory Crewdson, and wanted to take their narrative approach into a more fantastic and frightening direction.

My college degree was in English Literature. As the photography progressed, I began to realize that all horror, all monsters, function as metaphor. I became interested in not just the visuals of horror, but also the underlying meaning and purpose of horror.

DD: Thank goodness you filled that gap in photography. It’s something that all horror fans can attest to, we love art that is both haunting and beautiful. Did any photographers influence your own style of taking pictures?

JH: Not overly so. I avoided looking at the work of other photographers. I paid more attention to film- Terry Gilliam movies, Stanley Kubrick, the genius of Evil Dead 2.

I learned lighting from a commercial photographer named Nick Vedros. I interned with him for 6 months. This was just before the digital revolution. He utilized real sets and practical effects, sometimes on a massive scale, for big advertising clients. I think my own aesthetic organically developed out of the lessons he taught me.

DD: Have you always been a fan of horror? 

JH: Always.

My mom took me and my sisters to see Poltergeist in the theater when we were little. We spent a year reenacting scenes, with my youngest sister Sarah always getting sucked into the closet.

We watched John Carpenter’s The Thing on HBO as a family. I was 10-years-old and it blew my mind. By middle school, we had a VCR and my parents would let me check out any horror film I wanted, with virtually no restrictions.  I had a happy childhood. Horror movies have just always been normal to me.

DD: And here all I reenacted as a child was being Winnifred Sanderson from Hocus Pocus. I think you have me beat. Did “After Dark, My Sweet” reflect any of your own childhood fears?

JH: I relate to all of them. Don’t you?

DD: As a child yes and even to this day. Your “Wolf” picture terrifies me the most, I think. What is your favorite photography series you’ve done?

JH: “After Dark, My Sweet.”. It was the first project, it was with my kids, and it was a genuine voyage of discovery. I’ve since broadened my scope and refined my craft, but that project was thrilling because it was all so uncharted. I had no audience yet. It was all for me. It was pure.

Joshua Hoffine

“Wolf” Image credit: facebook.com/joshua.hoffine1

DD: And it seems like your most iconic. Any search on your name pulls up “After Dark, My Sweet” the most. Do you still use family members in your pictures?

JH: Yes, every chance I get. My wife, Jen, was featured in my recent photo “Nosferatu.”

Joshua Hoffine

“Nosferatu” Image credit: twitter.com @JoshuaHoffine2

DD: She’s beautiful (that hair!) and that picture was amazing. Very old Hollywood horror. What kind of photography would you do if you didn’t do horror photography?

JH: Portrait photography. I enjoy it tremendously and it plays into my strengths: lighting, putting people at ease, and giving simple clear directions.

I also have several more conceptual projects I’d like to create in the future.

DD: What motivated you to make the short film Black Lullaby (about a young girl who encounters the Boogeyman)?

JH: I wanted to see my images in motion. I had a simple idea for a film that I could shoot in my own home. My daughter, Chloe, was at the perfect age and had genuine ability as an actor.  It was another voyage of discovery.

DD: Do you plan to make another?

JH: Oh, yes.

DD: I can’t wait to see it. Congratulations on your book! I see it comes out this year, where can our readers pre-order it?

JH: Thank you! It’s definitely a milestone for me.

People can pre-order a copy on the Dark Regions Press website.

Joshua Hoffine

Image credit: digilabspro.com courtesy Joshua Hoffine

DD: That is a book I must have for my horror collection. What can we look forward to in the future?

JH: Now that my photography project is being published as a book, I am going to make a full-length Horror movie.

Everything has been working towards this moment. I already know what it is. It’s going to be intense, but amazing.

DD: I cannot wait to see what nightmares you make real in a full length movie. I can only image that it will be stunning. Last question…what is your favorite horror movie?

JH:Poltergeist, yo.

DD: Excellent choice. Thank you so much for talking with me Joshua Hoffine. I look forward to all of the nightmares to come.

Joshua Hoffine also shoots for portraits, weddings and your other photography needs. You can contact him at [email protected] to set up a photoshoot or event. Thank you Joshua so much for speaking to us here at iHorror and I can’t wait to review your full length movie when it comes out.

Check out the monster prom Sony UK commissioned him to create. It’s a damn delight, I tell you.

Joshua Hoffine

Image credit: joshuahoffine.wordpress.com

Featured image courtesy of kickstarter.com

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Part Concert, Part Horror Movie M. Night Shyamalan’s ‘Trap’ Trailer Released

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In true Shyamalan form, he sets his film Trap inside a social situation where we aren’t sure what is going on. Hopefully, there is a twist at the end. Furthermore, we hope it’s better than the one in his divisive 2021 movie Old.

The trailer seemingly gives away a lot, but, as in the past, you can’t rely on his trailers because they are often red herrings and you are being gaslit to think a certain way. For instance, his movie Knock at the Cabin was completely different than what the trailer implied and if you hadn’t read the book on which the film is based it was still like going in blind.

The plot for Trap is being dubbed an “experience” and we aren’t quite sure what that means. If we were to guess based on the trailer, it’s a concert movie wrapped around a horror mystery. There are original songs performed by Saleka, who plays Lady Raven, a kind of Taylor Swift/Lady Gaga hybrid. They have even set up a Lady Raven website to further the illusion.

Here is the fresh trailer:

According to the synopsis, a father takes his daughter to one of Lady Raven’s jam-packed concerts, “where they realize they’re at the center of a dark and sinister event.”

Written and directed by M. Night Shyamalan, Trap stars Josh Hartnett, Ariel Donoghue, Saleka Shyamalan, Hayley Mills and Allison Pill. The film is produced by Ashwin Rajan, Marc Bienstock and M. Night Shyamalan. The executive producer is Steven Schneider.

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Woman Brings Corpse Into Bank To Sign Loan Papers

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Warning: This is a disturbing story.

You have to be pretty desperate for money to do what this Brazilian woman did at the bank to get a loan. She wheeled in a fresh corpse to endorse the contract and she seemingly thought the bank employees wouldn’t notice. They did.

This weird and disturbing story comes via ScreenGeek an entertainment digital publication. They write that a woman identified as Erika de Souza Vieira Nunes pushed a man she identified as her uncle into the bank pleading with him to sign loan papers for $3,400. 

If you’re squeamish or easily triggered, be aware that the video captured of the situation is disturbing. 

Latin America’s largest commercial network, TV Globo, reported on the crime, and according to ScreenGeek this is what Nunes says in Portuguese during the attempted transaction. 

“Uncle, are you paying attention? You must sign [the loan contract]. If you don’t sign, there’s no way, as I cannot sign on your behalf!”

She then adds: “Sign so you can spare me further headaches; I can’t bear it any longer.” 

At first we thought this might be a hoax, but according to Brazilian police, the uncle, 68-year-old Paulo Roberto Braga had passed away earlier that day.

 “She attempted to feign his signature for the loan. He entered the bank already deceased,” Police Chief Fábio Luiz said in an interview with TV Globo. “Our priority is to continue investigating to identify other family members and gather more information regarding this loan.”

If convicted Nunes could be facing jail time on charges of fraud, embezzlement, and desecration of a corpse.

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Spirit Halloween Unleashes Life-Size ‘Ghostbusters’ Terror Dog

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Halfway to Halloween and the licensed merch is already being released for the holiday. For instance, the seasonal retailer giant Spirit Halloween unveiled their giant Ghostbusters Terror Dog for the first time this year.

The one-of-a-kind demonic dog has eyes that light up in a glowing, terrifying red. It’s going to set you back a whopping $599.99.

Since this year we saw the release of Ghostbusters: Frozen Empire, it’s probably going to be a popular theme come October. Spirit Halloween is embracing their inner Venkman with other releases tied to the franchise such as the LED Ghostbuster Ghost Trap, Ghostbusters Walkie Talkie, Life-Size Replica Proton Pack.

We saw the release of other horror props today. Home Depot unveiled a few pieces from their line which includes the signature giant skeleton and separate dog companion.

For the latest Halloween merch and updates get on over to Spirit Halloween and see what else they have to offer to make your neighbors jealous this season. But for now, enjoy a small video that features scenes from this classic cinematic canine.

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